U.S. Census Bureau
The U.S. Census has embarked on a new information-sharing approach, making America’s data more accessible to the public and easier to use. We launched the Data Clarity campaign at Census headquarters to build awareness and excitement among Census staff about the new effort. Deployed on everything from TVs to window clings, lunchroom trays to office art, the messaging highlighted the importance of the transformation and inspired pride in the important work the Bureau does.